WB100: Celebrating every story |Warner Bros. consumer products
Created as a Style Guide to lead potential partners in planning future activations, WB100: Celebrating Every Story centers around the WB water tower, where a fantastical studio environment showcases various backlot departments, paying tribute to the remarkable artists working behind the scenes and highlighting icons from multiple films. Moreover, the concept caters to a global audience, spotlighting beloved fan favorites while effortlessly adapting to different environments and partner needs.
